Ad Agency Project Management – 3 Ways Our Advantage Software Can help Your Agency!

Advantage Software is designed by agencies, for agencies.  You’ll find customizable desktops, menus and applications that conform to your agency brand or individual preferences.

Innovative and flexible ad agency software applications meet the needs of mid to large-size agencies with multiple offices or profit centers but also serve smaller agencies with easy-to-use features and efficient design. 

Role-based methodology and extensive collaboration tools ensure that everyone benefits; making your agency more efficient, productive and profitable.  Extend connectivity beyond typical boundaries with tools such as Webvantage Mobile and the Client Portal!

3 Ways Our Advantage Software Project Management Software Can Help Your Agency

1.  A good Agency Project Management system includes Resource Management tools that allow you to see into the future and predict both short-term and long-term staffing needs.

2.  A good Agency Project Management system provides accurate task lists and project timelines and calendars without making your project manager a data entry clerk.  It automates the task routing through intelligent workflow templates that you define.

3.  Agency Project Management systems that centralize all information, communications and documents allow companies to stay informed, up-to-the-minute on important events, changes, or problems that may affect the timing or accuracy of the finished product.

If you would like more information about Advantage Software Project Management software, please call us at 800.841.2078 or contact our Regional Sales Managers:  Dominique Lacerte - dlacerte@gotoadvantage.com or Mike McGee - mmcgee@gotoadvantage.com .  We look forward to working with your agency soon!

 

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Ad Agency Digital Asset Management – Advantage Software to the Rescue!

Advertising agency clients of all sizes are embracing our Advantage software and technology with questions like, “What exactly is Digital Asset Management?”

Digital asset management (DAM) consists of management tasks and decisions surrounding the ingestion, annotation, cataloguing, storage, retrieval and distribution of digital assets. Digital photographs, animations, videos and music are samples of media asset management (a sub-category of DAM.

Digital asset management systems includes computer software and/or hardware systems that aid in the process of digital asset management.

The term "digital asset management" (DAM) also refers to the protocol for downloading, renaming, backing up, rating, grouping, archiving, optimizing, maintaining, thinning, and exporting files.

The term "media asset management" (MAM) is a sub-category of "Digital Asset Management," mainly for audio, video and other media content. Generally the "asset" being managed is collected and stored in a digital format.

Advantage includes a built-in and fully integrated document and digital asset manager. You can now upload and track documents or creative assets by simply linking to key levels within Advantage. A folder system is created and maintained automatically. Metadata is created and attached to each document, making it searchable as well as exportable.

Search for all assets by client, product, campaign, job, etc. Additionally, a complete audit trail of document transactions by job illustrates why it may have gone over budget!  Security may be applied to protect confidential documents such as contracts, so that all information can be safely stored in the system.

If you would like more information about the Advantage Software Digital Asset Management program, please call us at 800.841.2078 or contact our Regional Sales Managers:  Dominique Lacerte - dlacerte@gotoadvantage.com or Mike McGee - mmcgee@gotoadvantage.com.  We look forward to working with your agency soon!

Technorati Tags: ad agency digital asset management,digital asset management software,ad agency project management software,agency digital management software

Ad Agency Project Management Software Eliminates Multiple Manual Systems

Project management capabilities at your agency help you manage information and communications.  Your clients demand it.  A successful launch and management of a client campaign demands it.  Yet project management is many times an elusive goal that we chase because "we're way too busy."

Now imagine a single source for tracking everything from the creative process to job specifications, work orders, change orders, cost estimates, schedules, events, alertassociated documents and more. View media calendars and schedules online. And, view project and media budgets compared to actuals from a single online desktop object.  Pretty cool, huh!

The Advantage Software Company has developed one of the most flexible and powerful project management software suites that virtually eliminates multiple manual systems and brings important time-saving information to the fingertips of every staff member.

It all starts with our unique Job Jacket templates which you design to go with "your" workflow, based on the type of work being done. From there, add your own creative briefs, job specifications, work orders and changes orders based on your company's specific requirements. Budgets and media are managed along with projects from the browser-based interfaces that allow you to work from anywhere, anytime. Media is full-featured and completely integrated providing streamlined and managed control.

Project Management Key Features:

• Campaigns for tracking individual budgets for both production and media projects.
• The Job Jacket is the central point for all activities. Create your own job "templates" that allow you to open and track jobs based on the type of work being done. Store multiple versions and revisions and access all job-related information from a single screen.
• Job Orders include the creative brief, production specifications, media specifications, work orders, change orders and schedule information on a single report which may be distributed electronically.
• Creative Briefs store the creative instructions in your format for centralized access.
• Job Specifications provide staff members and vendors with detailed specifications about the project.
• Job Versions allow you to track Work Orders or Change Orders as they occur in the workflow process.
• Document Attachments allow you to attach and track documents, files and other digital assets.
• Alerts, topic management and Wiki-type features provide communication and collaboration tools to organize and track information that include your internal and client comments.
• Project Scheduling streamlines the traffic process with dozens of time-saving features designed to automate this important aspect of your business.
• Estimating helps you create more accurate client estimates using advanced features such as vendor pricing sheets; vendor quote/bid requests and estimating based on job history. Track an unlimited number of vendor bids for comprehensive comparison and analysis.
• Purchase Order Tracking enables you to control and track costs assocated with project vendors as well as house vendors. Purchase Order Approval ensures control.

We invite you to join us for a free tour and online demonstration of our Project Management tools and our suite of powerful Advantage Software tools. Please call us today at (800) 841-2078 or email our Regional Sales Managers: Dominique Lacerte - dlacerte@gotoadvantage.com or Mike McGee - mmcgee@gotoadvantage.com . We look forward to serving your agency needs soon!